Embrace the Natural You - Natural Hair Care for Curls, Waves, Kinks and Coils

***FLAT RATE SHIPPING $7 USA DOMESTIC ORDERS $45 AND UNDER***

SAVE 15% ON ORDERS $50+

Code: EMBRACE15

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***FREE SHIPPING ON $100+ US ORDERS***

WOMAN OWNED | BLACK OWNED | SMALL BUSINESS

"EMBRACE's goal has always been to inspire women to embrace their natural tresses!"
- Genevieve Anyiah - CEO, Mixtress, Founder, Natural Hair Cultivist + Licensed Cosmetologist

WATCH + LEARN

Styling with EMBRACE:

Build a Regimen!

Build a regimen with one of our collection sets!

Velvet Smooth Grape Seed + Avocado Collection - Protects Tresses for Silk Press, Blow Outs, and Curls
Mango + Kukui Collection - Balances Strength + Moisture!
Shea + Marula Collection - Quenches Dry + Thirsty Tresses!
Signature Collection - Conquers the Basic Maintenance Routine!